The National Medal of Honor Museum Foundation is on a Mission to Inspire America, by promoting Medal of Honor values of courage and sacrifice, commitment and integrity, citizenship and patriotism. The Foundation will bring the stories of Medal of Honor recipients, who received the medal for acts of valor in combat, to our nation through a Museum located in Arlington, Texas that will tell their stories as a beacon of inspiration for all, a forthcoming monument in Washington, D.C. that marks the significance of their contributions to our nation, and an Institute that will espouse Medal of Honor values through programming disseminated across the country.
THE NATIONAL MEDAL OF HONOR MUSEUM & THE DALLAS COWBOYS
On October 2nd, 2019, the National Medal of Honor Museum Foundation announced that following a national search and support from Gene and Jerry Jones Family and the Dallas Cowboys, Arlington, Texas was selected by the Foundation's Board of Directors as the site for the future National Medal of Honor Museum. With ground broken in March 2023, the first national museum of its kind, currently under construction near AT&T Stadium, is set to open to the public in 2025.
The proximity of the Museum forged a natural relationship between the Gene and Jerry Jones family, the Dallas Cowboys and the National Medal of Honor Museum. We have worked together in the days since Arlington's selection to honor the 40 million American who have bravely served our country and the fewer than 4,000 service members who have received the Medal of Honor.
To celebrate National Medal of Honor Day, owner Jerry Jones and his family, along with President George W. Bush, attended the ground-breaking event for the new home of the NMOH Foundation.
National Medal of Honor Ground Breaking | 2022
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CHAIRMAN OF NATIONAL MEDAL OF HONOR MUSEUM FOUNDATION
In early 2020, the National Medal of Honor Museum Foundation announced Charlotte Jones, Executive Vice President and Chief Brand Officer of the Dallas Cowboys, as its Chairman of the Board of Directors. Charlotte leads a board comprised of former heads of each branch of the military, former cabinet-level secretaries, distinguished leaders of business, and generous philanthropists, who share a common goal ensuring the stories of Medal of Honor recipients are remembered, treasured, and shared for generations to come.
THE GENE AND JERRY JONES FAMILY CONTRIBUTION
On National Medal of Honor Day, March 25th, 2020, the Gene and Jerry Jones Family announced a historic $20 million contribution to the National Medal of Honor Museum, one that brought the Museum one step closer to reality.
"Anyone who is successful in business has at times stood on the shoulders of others," said Jerry Jones. "Never in my life have I had the opportunity to stand beside those who have given so much for the defense of freedom and our way of life. Medal of Honor recipients represent the very best of America and the values to which all heroes aspire. Supporting this project is a privilege."
In addition to their family contribution, the Jones family has worked passionately to support the fundraising efforts to build the museum, with Gene and Jerry Jones serving on the Foundation's National Leadership Council.
ANNUAL SALUTE TO SERVICE AND THE DALLAS COWBOYS
Salute to Service is a year-round effort to Honor, Empower and Connect our nation's service members, veterans and their families through the lens of football. Beginning in 2019 with the announcement of the selection of Arlington for the National Medal of Honor Museum, the Dallas Cowboys have used their interest and visibility to shine a light on the efforts of the National Medal of Honor Museum.
CHARACTER PLAYBOOK
As part of Salute to Service Week, the Dallas Cowboys hosted a Character Playbook discussion live with Arlington ISD students from Nichols Junior High at the National Medal of Honor Museum Viewing Center discussing leadership, integrity and how to handle challenges. In-person panelists included National Medal of Honor Museum President and CEO Chris Cassidy and Dallas Cowboys players, Center Tyler Biadasz and Tackle Terence Steele. Moderated by Cowboys radio sideline reporter Kristi Scales, the conversation included students from local military bases and schools from across the country utilizing the virtual EverFi Character Playbook platform. Powered by EverFi, the Character Playbook program serves thousands of middle school students each year and is implemented in schools throughout the North Texas region through special in-person and online video chat sessions. The sessions allow Cowboys players to visit with multiple classrooms at once to discuss the importance of character and healthy exchanges.
MY CAUSE MY CLEATS
To integrate the NFL's My Cause My Cleats campaign into the 2022 Dallas Cowboys Salute to Service match up, the Cowboys Offensive Line and the coaching staff paid tribute to Medal of Honor recipients by wearing cleats and Nike Air Force One's, respectively, featuring National Medal of Honor Museum branding during the game.
In November, Cowboys Pro Bowl Offensive Lineman Zack Martin and Medal of Honor Recipient Flo Groberg sat down to discuss the meaning behind selecting the National Medal of Honor Museum as the Offensive Line's My Cause My Cleats beneficiary. Groberg was also presented with tickets to Super Bowl LVII in honor of his service.
As part of this homage, Cowboys players presented custom Nike Air Force One shoes to the Medal of Honor recipients during the team's practice at The Star on Saturday, December 3rd. Each pair was customized for the recipient with their branch of service, and incorporated elements of the National Medal of Honor Museum and Dallas Cowboys brands.
An annual league-wide initiative, My Cause My Cleats celebrates the positive impact that players and coaches have made in communities across America and provides participants with an opportunity to highlight the causes and non-profits they are passionate about off the field, during a game on-field.
Views of the Dallas Cowboys' cleats representing their chosen cause for the #MyCauseMyCleats game on Sunday December 4, 2022.
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DALLAS COWBOYS VS INDIANAPOLIS COLTS
The Dallas Cowboys celebrated the National Medal of Honor Museum and Medal of Honor recipients on Sunday, December 4th, 2022, at AT&T Stadium vs. the Indianapolis Colts.
Through their title sponsorship of the Salute to Service game, Ford partnered with the National Medal of Honor Museum Foundation to donate $100,000 in support of the Foundation's Mission to Inspire America. The North Texas Ford Dealers donation included a new custom-wrapped Ford Expedition featuring the Foundation's branding, as well as a $70,000 grant to the National Medal of Honor Museum Education & Impact Fund. The funds will be utilized to diminish financial barriers for children, young adults, schools, and educational groups to experience the full impact of the Museum through field trips and school curriculum inclusion upon the facility's opening.
Seventeen Medal of Honor Recipients attended the game as guests of the Dallas Cowboys and Jones Family.
The game's Coin Toss Captains were Retired Corporal Kyle Carpenter and Retired Captain Chris Cassidy. Carpenter, a member of the US Marine Corps, who received the Medal of Honor for his courageous act of valor on November 10, 2010, in Afghanistan. Cassidy is a former United States Navy SEAL, who later became NASA's 14th Chief Astronaut. Today, Cassidy is President & CEO of the National Medal of Honor Museum Foundation and is responsible for leading our nation's effort to honor the legacies of all Medal of Honor recipients.
Views from the Dallas Cowboys Salute to Service during pregame and hafttime as they hosted the Indianapolis Colts at AT&T Stadium on Sunday Night Football.
Dallas Cowboys Salute to Service | 2022
Dallas Cowboys Salute to Service | 2022
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Dallas Cowboys Salute to Service | 2022
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Dallas Cowboys Salute to Service | 2022
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Dallas Cowboys Salute to Service | 2022
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For more information on the National Medal of Honor Museum and to stay up to date on its progress and announcements please visit https://mohmuseum.org